The Open Voice Network (OVN) seeks to create a future of AI-voice that is open: standards-based, interoperable, accessible, and data-protected.
AI-voice assistance will soon be a primary interface for all digital devices, from smart speakers and smartphones to automobiles and appliances. It will have an impact across every phase of the shopper decision journey. Currently, a few major market leaders are the gatekeepers and hold access to data-rich artificial intelligence-enabled voice assistance (AI-voice) communication.
The question of AI-voice in commerce is not whether, but when.
One-third of US residents regularly use AI-voice assistants. AI-voice assistants are increasingly used for retail search, purchase, and post-sale support. [Are you ready?]
As AI-voice and adoption grows, so will the value of voice data, voice search, and voice access. [Who will capture that value?]
Voice is in its earliest days, like the days of the internet browser wars. [Think about the economic dividends of open, standards-based voice. Especially for your brand.]
Become an OVN member. Doing so allows you to advocate for and financially support the mission of the Open Voice Network. Members will help shape the future of commerce – in increasingly critical issues of technology, competition, and commercial and personal information privacy.
Fri, Nov 8, 2019
Hear WPP's David Roth's take on how the AI-voice landscape will be a new and challenging hurdle for many retailers to adopt and practice.
Fri, Oct 25, 2019
As we dive further into the age of AI-voice and its effects on our personal data, it's important to start asking the right questions. Is my data protected? How will it be used? What safeguards are in place that will keep control in the hands of the user? Consumers need to know these answers before giving their data way freely.
Fri, Oct 18, 2019
For brands diving into AI-voice enabled branding, tone and architecture may be more important than the language used to reach consumers.